Jasmere.com is a “deal of the day” website operated by Covington Partners, LLC, with a format similar to Groupon and BuyWithMe. It was launched in December, 2009 and is based in Silver Spring, Maryland., rather than bricks and mortar locations. Jasmere's deals are nation-wide rather than regional. Jasmere.com also is notable in its use of a reverse auction-style format, where the price goes down as more customers show intent to buy. Jasmere also helps up and coming designers become more well known. This further gives customers the edge by bringing new ideas and options to the masses.
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