Brand Velocity

Brand Velocity is a management consulting working in the field of "knowledge management". By 2008, the company had secured the Brand Velocity trademark in 80 percent of the global GDP, developed its "Strategic Profiling" tool and "Action Planning" workshop to improve large enterprise initiatives, and published its business book, Reinvent Your Enterprise.
History
BV is a corporation. The company is composed of senior executives with operating experience from Fortune 500 companies and some of the world's largest consulting firms. The company was founded in Georgia in 1999 by Jack Bergstrand as a placeholder company when he led and restructured the IT department for The Coca-Cola Company. In 2001, Bergstrand left The Coca-Cola Company to serve as CEO of Brand Velocity. In addition to Bergstrand, the Brand Velocity leadership team includes Alan Kisling, former CTO for The Coca-Cola Company; William Hartman, former CEO of Ernst & Young's Global Client Consulting practice for the Americas, Europe, Asia, and Latin America; and Christopher Danson, former senior manager at Accenture.
Partnership
In May 2010, BV announced a partnership with Defiance Technologies Ltd., an engineering, IT and enterprise resource planning service provider, to develop a global reinvention consulting practice with access to the organization's resources in 30 countries, including 40,000 associates.
Publishing
Endorsed by The Drucker Institute, Reinvent Your Enterprise focuses on knowledge-intensive organizations and on how to benefit from better knowledge work productivity management. Reviewed in publications like Directors & Boards Magazine, CIO Magazine, CIO Insight,, Reinvent Your Enterprise explains how large organizational projects are different and presents standards for improving today’s knowledge-based organizations.

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