Skreened
Skreened.com is an online retailer of customized and on demand clothing and accessories. Orders are shipped or are picked up in person from their headquarters in Columbus, Ohio.
Business model
Skreened sells American manufactured teeshirts, bags, child and baby apparel. Customers can upload their own image files containing a graphic, logo or text, which will be added to the product by Skreened. Skreened.com also allows the user to have a virtual Skreened "shop" including an online storefront and website hosting, order management, fulfillment, payment processing, and customer service.
History
Skreened was founded as a privately owned company in 2006 by Daniel Fox and Mike Limes without initial capital investment. As of March 2008, the site hosts over 2,651 online shops with 11982 designs combining to create almost 755,000 potential products .
Corporate Ethics & Giving
Skreened messaging makes frequent reference to ethics or Ethical Apparel. The company only sources garments that do not utilize sweatshop labor and have been manufactured in the United States.
In addition, the company claims that 10% of their profit (accounting) fund Microcredit through kiva (organization).
Technology
The Skreened brand name which is likely a reference to screen printing technology is a misnomer. The company uses modified inkjet printers in order to produce items cost-effectively in an on-demand marketplace. The process sometimes referred to as Direct-To-Garment (or DTG) is common among print on demand apparel websites.
Retail Store
Skreened also retails print-on-demand products from their, brick-and-mortar store, Skreened Columbus located on the High Street corridor in the Clintonville neighborhood of Columbus, Ohio.
Awards
- Best New Shop of 2008: Skreened Columbus
- Best of Columbus 2009 - Best New Store, Runner-up: Columbus Alive
References
- 1 Interview with Founder Daniel Fox in 2006
- 2 T's with 'tude Playful shirts tout Columbus pride with touches of homespun humor
- 3 Current Skreened Design Count
See also
- Online shopping
- Self-publishing
Competitors
- Spreadshirt
- CafePress
- Zazzle