Oy Linnanen Ltd

Linnanen is a Finnish high fashion company best known for its reversible fur coats. It was founded by Helmi-Hanna Linnanen in autumn 1939. The production and head office are located in Helsinki, Finland. The company’s flag-ship store in Helsinki is located on Uudenmaankatu 11, right on the shopping street. There the customers get individual service and tailor-made garments.

History

In 1940’s – Production commences during the autumn of 1939.
In 1940-1950 – The main products were custom- and tailor made fur coats as well as “haute couture” for the demanding domestic clientele.
In 1960-1970 – The production of reversible fur coats started.
By the end of the 70’s – Linnanen started to design colourful fur coats with less weight; a rapid transition from a domestic studio to an international manufacturer and exporter.
In 1980 – The first collection was presented in Japan. Export to Japan begins.
In the beginning of 1990’s starts a change towards fashion coats. These utilised beautiful combination of high quality natural fabrics like silk and fur. The growth of export; the coats were sent to more than 10 countries.
Today – Linnanen exports coats to over 20 countries. Main export markets include Far-East and Russia.

Design and materials

The coats are produced under LINNANEN brand and created by skillful designers and manufacturing team. High quality natural fibres like cashmere, silks, alpaca, and wool are combined with exquisite furs. Linnanen buys materials from the well known and official auctions and wholesalers, which can be traced to the levels of skin lots. Each coat bears customers personal coat number, in order to trace the material and production phases.