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Wil Reynolds
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Wil Reynolds is an American entrepreneur who founded the company Seer Interactive in Philadelphia, Pennsylvania. His company opened a second office in San Diego, California in December 2017. Early career Reynolds started his professional career as a high school economics teacher. But when the administration at his school refused to embrace technology that he wanted to use as teaching tools for his students, he left teaching altogether. He then started looking for new jobs involving technology and started in website management in 1999, at insurance brokerage company AON. He started Seer Interactive by knocking on doors in Philadelphia, where he eventually met a jewelry store owner who introduced him to PR business owner Peter Madden. Peter Madden became his first client and introduced Reynolds to many of the clients Seer Interactive would eventually serve. Big data SEO Reynolds has been an evangelist of big data SEO since 2017. He has spoken at multiple conferences on how SEO agencies and the companies they serve need to start using big data tools like Power BI and Tableau to marry SEO and PPC data in a way that delivers new insights. His team developed a tool called Saving Benjamin that reduced PPC investment on irrelevant search terms by looking at organic search data. Charity Each year Reynolds sleeps outside during one of the coldest nights of the year to raise funds for Covenant House programs that support homeless children in Philadelphia. 
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