Ron Orp

The publishing house Ron Orp issues the newsletter Ron Orp’s Mail, which is published each weekday, from Monday to Friday and initially was designed for the city of Zurich, Switzerland. In addition to news about the city’s cultural, gastronomic and party offerings, the newsletter also includes tips for music, media, reading and TV. Furthermore, trends and new projects from the city as well as from around the globe are covered. The public market place is another important element of the newsletter. There various insertions are published, which previously have been advertised on the affiliated homepage.
History
2004: The first issue of Ron Orp’s Mail is sent to 100 subscribers in Zurich on April 29 2004. Within nine months, the subscriber number reaches 1000.
2005 - 2006: In December 2006, the subscriber number hits 13’500. At that time, all content for the newsletter is compiled by only three people on a voluntary basis.
2007: Website and newsletter undergo a redesign. Additonally, the newsletter is published in the following cities: Zurich, Vienna, Basel, Bern, Lucerne, and Winterthur. In December 2007, the subscriber number hits 25,000.
2008: The number of subscribers continues to rise and reaches 41,000 by December 2008. More than 20 people now work for Ron Orp’s Mail in the various cities. Ron Orp’s Mail is additionally launched in St. Gallen as well as, for the first time, internationally in New York, Berlin and Munich. An English language version is also launched in Zurich.
2009: Website and newsletter undergo a second redesign. The number of subscribers reaches a new peak of 63,000.
2010: Ron Orp expands further and is published in the French part of Switzerland (Geneva), Brasil (Brasilia) and UK (London). Ron Orp Zurich launches a digital magazine for the city called ‘Ron Orp’s Magazine’. Subscriber number: 75,000 (May 2010).

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