PunkRadioCast (PRC) is a 24/7 online alt-rock and punk radio station that currently streams to over 20 million unique listeners monthly. With a steady growth rate of over 200% in the last year, the PRC audience is rapidly increasing in size and average listening time.
The PRC Story
Aggravated with the availability of music he liked and infuriated with the state of the media, fifteen year old innovator Danny Keyes created and deployed punkradiocast as an outlet and pursued it as a hobby. Recognizing the void that he filled with the no holds barred content, the support he offered to artists that is not readily available within traditional media, and with the ability to pioneer online broadcasting technology; punkradiocast grew from a childhood pastime into a 24 hour punk station with a library of over 20,000 artists, a team of 18 DJ’s, 6 behind the scenes employees, and is broadcasted worldwide to more than 20 million listeners monthly.
The idea was conceived during a summer fishing trip and was put into action with it's first broadcast on October 16th, 1999 from Danny’s parent’s basement. Danny pieced together a punk looking website and built a studio equipped with two microphones. Due to the consumption of massive amounts of alcohol and punk music at this time, not much is remembered.
The Early Years
During 2000 - 2001 a lot of focus was placed on advancing the technology in their home based studio, they did not fall behind during their high school years. Punk rocker nerd Danny even managed to graduate a year early. Internet streaming was still developing and it became a constant struggle for Punk Radio Cast to live up to the broadcasting standards they set for themselves. This was a time period of trial and error along with a lot of rigorous study in addition to schoolwork
With the objective of providing as current online broadcasting capabilities possible, Punk Radio Cast spent 2003 enhancing internet streaming when they became the first online station to broadcast live through Flash Macromedia Software. It was deemed impossible at the time (and is still rarely achieved) to create streamed, live, media through the flash software without doing it directly through Macromedia. This accomplishment gave them a mobile, browser based technology which allowed Punk Radio Cast to syndicate the radio station on any site and eliminate the use of third party software (Media Player, ITunes, Winamp, etc) and still broadcast the same sound quality.
With this device implemented, Punk Radio Cast began airing a 24 hour stream and an assortment of live shows. With the variety of daily shows the amount of steady listeners took off. Most of the time during 2003 was spent upgrading the servers to handle the growth in listeners and adding more interactive features for the audience.
Punk Radio Cast and Interpunk, the leading online music distributor, joined forces in 2004 to create an interactive voting show, The Interpunk Top 40, to support a striving fraction of the music industry. With the current state of the music media industry, it is almost impossible for independent and new artists to gain exposure. Interpunk has created an innovative way, through their site, to offer artist’s distribution whether or not they receive label support. Punk Radio Cast developed their website to not only allow the listeners to vote upon the Top 40 winner but to offer the listeners a link to the artist’s album on Interpunk. Each week artists are randomly selected by Punk Radio Cast staff members and listeners. It is not mandatory for selected artist to be available on Interpunk; instead it is used to promote two tools that any artist can access, Interpunk and Punk Radio Cast.
Continuing to feed his drive to expand, Danny Keyes spent the latter part of 2004 and 2005 upgrading his studio to have the ability to air live plugged and unplugged performances from his favorite punk rock bands. Equipment was put to the test when the Sloppy Meat Eaters aired a full live set in early 2005. With the successful turnout live performances and in-studio guests became a regular event. Some memorable punk guests and performances include A Wilhelm’s Scream, Over It, Mustard Plug, The Queers, Clit 45, The Dictators, Manic Panic creators Tish and Snooky, The Independents, Lower Class Brats, Kill Radio, Dr. Hourai, Break the Silence, Michael Graves and Riverboat Gamblers.
Getting a head start on 2006, Punk Radio Cast produced and released their first ever compilation CD, Punk Rock Mix Tape 2006. The uniquely devised compilation features 23 punk tracks, selected by the Punk Radio Cast listeners. Punk rock artists on this album included The Descendents, The Aquabats, MXPX, A Wilhelm Scream, Strung Out, , The Suicide Machines, Blood for Blood, Big D. and the Kids Table, Over It and many others.
Looking Toward the Future
Now Jump ahead to 2008-2009 with the PUNKEST LINEUP of LIVE WEEKLY SHOWS
PRC in the MEDIA
*Alternative Press 198
*Alternative Press 229
*Define the Meaning - Issue # 6
*Distorted Magazine October 2007
*Media in Canada Article
*Wired Magazine Blog
*Much Music Feature with The Mad Caddies and The Loved Ones
*Selling Out Party December 28th, 2007
**PunkRadioCast launched its sister video site, The Offline, at this holiday event with a performance by Chasing Mercury, killer prizes and free Jager compliments of Jagermeister.
*PunkRadioCast and Sinister Muse Records Present: Biggest Little Party In Austin March 14th, 2008
**For the 2008 SXSW music festival PunkRadioCast teamed up with Sinister Muse Records to put on one of the most memorable shows featuring The Frantic, Saint Alvia's Cartel and the Texas Roller Derby Girls.
*2008 Vans Warped Tour Canadian Kick Off Party June 19th, 2008
**To kick off the 2008 Warped Tour PunkRadioCast hosted an exclusive VIP only party in downtown Toronto, which was also broadcasted live to over 100,000 worldwide listeners. The event featured live performances by Creepshow, Saint Alvia's Cartel and Keepin' 6. The broadcasted performances also included performances from Say Anything and Set Your Goals. The Toronto show also hosted the first ever Jones Soda Martini bar. Each attendee also received exclusive gift bags with unique swag.
*Barely Legal Sex Party with Fat Mike and Josey Vogels October 9th, 2008
**Kicking off their 9th birthday, PunkRadioCast hosted yet another exclusive show at the Gibson Showroom in downtown Toronto. Entertainment included a performance by Keepin' 6, DJ Barry Taylor from Edge 102.1, a Karaoke performance sung by Die Mannequin and the entertainment of the night, a Live broadcast of Josey Vogels and Fat Mike of NOFX's Sex Talk. The two hosts, did a live performance of their sex and relationship related talk show live in front of Toronto. Each attendee to the party was given a prize if they submitted an anonymous sex question. Dj JD, also of Edge 102.1, presented each question to Mike and Josey live on stage in front of the hundreds in attendance. In addition to all the entertainment, all invitees were invited to walk the red carpet and after the event could get their very own, high resolution Red Carpet photo.
Live Band Broadcasted Performances
PunkRadioCast has broadcasted over 30 live sets with such bands as: Thrice, Say Anything, Mad Caddies, The Loved Ones, A Wilhelm Scream, Lower Class Brats, One Night Band, Static Thought, The Creepshow, Over It, The Flatliners, The Matches, Ten Second Epic, Million Dollar Marxists, Moneen, Much The Same, Nikola Sarcevic Millencolin, No Trigger, Set Your Goals, Sloppy Meateaters, Society's Parasites, Strike Anywhere, The 3Tards, The Briggs, The Hedrons, The Independents, The Menzingers, Break The Silence, Clit 45, Daggermouth, Ignite, Killradio, Keepin' 6, Jerrycan and the list just keeps on going
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