My Insurance Guide is a free online insurance resource that was launched in December 2008. In March 2009, My Insurance Guide reviewed many of the countries largest insurance providers and published the reviews free to the general public. Companies that were reviewed included, AA Insurance, NZI Insurance, State Insurance and [http://en. .org/wiki/Southern_Cross_Healthcare_(New_Zealand) Southern Cross Healthcare]. A site of this nature is significant because the number of New Zealanders searching for health insurance is increasing dramatically due to the growing delays for elective surgery in public hospitals in New Zealand.
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