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MAD Foundation (Australia)
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The MAD (Make A Difference) Foundation is an Australian volunteer-run non-profit organisation based in Melbourne, Victoria. They fund medical equipment for disadvantaged children afflicted by disability. MAD features in Australian media through the work of its ambassadors, predominantly from the fields of sport and media. The Foundation is run by a board led by founder Damian Toohey, and was established on July 9, 2001. Partnerships Cisco In 2018, Cisco CEO Chuck Robbins challenged Cisco employees to bring a commitment to corporate social responsibility and vote for a cause that they "were most passionate about". Four Pillars Gin In 2020, MAD collaborated with Melbourne gin distiller Four Pillars Gin to sell a new bottle named "Gin With Benefits". A live-stream was hosted by Australian media personalities Rebecca Maddern and Jason Richardson to promote the gin. A donation was made to the MAD Foundation for each bottle sold. Ambassadors Marc Murphy Former AFL player Marc Murphy has been an ambassador for MAD since 2010. He presented MAD beneficiaries Chris and Sean Lynch with a AUD$5,000 cheque from the Carlton Football Club at Visy Park in 2016. Michael Hurley AFL player Michael Hurley has been active in many recent campaigns for the foundation. In 2015, Hurley said that he shaved his head to raise money for MAD, an event which raised $17,000AUD. In 2016, AFL media reported that Hurley shaved his beard in support of a beneficiary named "Rye", which raised $20,000AUD. 
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