Econsultancy

Econsultancy, founded in 1999, is a UK company providing training, reports, research, case studies, buyers guides and advice for the digital marketing sector. The CEO and co-founder of Econsultancy is author, Ashley Friedlein. There is also an active jobs board. Econsultancy has over 100,000 members to date. In 2009, Econsultancy also launched an American office, operating from New York.
Econsultancy won the Association of Online Publishers' award for Specialist Digital Publisher 2009.
Twitter Experiment
In February 2009, Econsultancy experimented with their home page by placing a feed of all Twitter tweets mentioning the company. Skittles did something similar on their own homepage a few weeks later, causing some blogs to draw comparisons between the two. Econsultancy increased their Twitter followers by 200 within the first hour of the experiment. Subsequently, Twitter is the fourth largest referrer of traffic to their site.
Econsultancy is also one of the first companies to experiment with Twitter's Promoted Tweets' product and has over . Econsultancy is also active on and other social platforms.

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