Case bidding

Case bidding is an online mechanism for connecting lawyers and potential clients. Most case bidding websites are commercial services.
The Process
Typically, the services invite a person in need of a lawyer to enter a bidding site and provide certain information about the case. The information is viewed by participating lawyers, and any lawyers interested in pursuing the representation may provide the potential client with information and bid on the case. The potential client is then able to follow up directly with the lawyers. Clients typically leave feedback on the website describing their level of satisfaction with the attorney.
Through the case bidding process, these sites promote increased competition among lawyers and therefore may result in lower costs to consumers. By 2004, online case bidding services were expected to be a $2.8 billion industry. Consumers typically do not pay a fee for the online service.
Ethics
Most commerical case bidding sites are considered referral services, and thus must be regulated and approved by state authorities.

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