Canditv

Canditv (candy-TV) is software developed by Data Driven Logistics, based in Stoke-on-Trent, Staffordshire in the UK.
Overview
Canditv utilises a standard mobile phone to interact with content displayed on any public video display in order to deliver content to the customer. By dialling a number that is displayed on screen, the customer can interact with the displayed content via the appropriate keypress on their phone.
Study
Canditv is currently being studied by students at Staffordshire University. As part of a collaborative scholarship with Staffordshire University, it is being developed to create a new way to interact with the public.
Awards
* Medallists for Project Excellence and Flagship Innovation at the BCS Industry Awards
* Winner of the 2008 West Midlands ICT Cluster ICT Excellence Award for "Best Innovative Product"
Sponsorship
Canditv sponsors a British cycling team (Pinarello Canditv RT).
 
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