AltAssets

AltAssets is an online financial news website focused on the private equity and venture capital industry. Owned and operated as a free service by private equity advisory firm, Almeida Capital, AltAssets was launched in 2001 and is based in London.
AltAssets covers a number of areas within private equity including:
* Transactions - leveraged buyout transactions, mergers and acquisitions, venture capital investments and other deals;
* Private equity firms - news coverage about the activities and operations of the investment firms; and
* Private equity funds - Coverage of fundraising activities and issues pertaining to private equity investors.
AltAssets also hosts private equity conferences and other events.
Statistics
According to information provided by AltAssets, they provide services to over 1,000 institutional investors and 2,000 private equity firms globally.
According to information provided by AltAssets, the website receives approximately 434,000 visits per month and upwards of 3 million pages are viewed. AltAssets breaks down their readership based on roles within the private equity industry:
*General partners - 47% (Private equity firms)
*Service Providers - 29% (Advisors, intermediaries, lawyers, etc.)
*Limited partners - 24% (investors in private equity firms)
Competition
Competition among publications within the private equity industry has intensified in recent years. Among AltAssets' competitors are PEI Media, The Deal, Buyouts, Private Equity Analyst (published by Dow Jones & Company) as well as PE Week and PE Hub (among other media published by Thomson Reuters).
 
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