What the Hell?! Con

What the Hell?! Con is an annual multigenre convention held at Guilford College, Greensboro, North Carolina. It was first held in 2001, and takes place over the course of a Friday-through-Sunday weekend in January or February. It is held by the Guilford College Yachting Club; despite the name, the club is the general "geek" club (covering fantasy, science fiction, anime, gaming, and other interests. It is the largest club at Guilford.

The convention's activities include a college-style "Iron Chef" competition; bad movie and anime showings; video, miniatures, and roleplaying games; an Eye of Argon reading; and a "Geek Auction" where dances with themed geeks are sold, with the proceeds going towards charity. There is also a vendor room for comic, gaming, and literary retailers. The con has an emphasis towards local North Carolina vendors and guests of honor, including a large number of webcomic artists. The 2008 What the Hell?! Con attracted around 400 visitors.

Notable guests