Noah Kraft
Noah Kraft (born 1987/1988) is an American businessman and serial entrepreneur. He is best known as the co-founder and former chief executive officer of Wonderbelly, a digestive health medicine company that was acquired by Procter & Gamble in January 2026. Other companies Kraft co-founded include Clown & Sunset Aesthetics (CSA) and Doppler Labs. He was a co-producer of the 2016 film, Bleed for This.
Early life and education
Kraft was born in Los Angeles, California to Beth and Robert Kraft. He attended Oakwood School in North Hollywood. Kraft graduated from Brown University in 2009 with a bachelor's degree in international relations and history.
Career
Kraft worked for East Greenwich production studio Verdi Productions and was its chief operating officer. He co-produced Inkubus, Infected, and Loosies. Along with Chad A. Verdi and Glen Ciano, Kraft began co-producing what would become Bleed for This in 2010.
In 2011, Kraft co-founded Clown & Sunset Aesthetics (CSA) with electronic musician Nicolas Jaar. The Clown & Sunset record label released Darkside EP by the band Darkside that same year. It later released The PRiSM, a medium for releasing recorded music. CSA produced the multimedia event, "From Scratch" at MoMA PS1. Kraft also worked for Lyor Cohen during the founding of 300 Entertainment.
Kraft met Martin Scorsese in 2011 which led the filmmaker to executive produce Bleed for This, a boxing biopic AbOUT Rhode Island boxer Vinny Pazienza. The film starred Miles Teller and Aaron Eckhart and debuted at the Toronto International Film Festival in September 2016.
In 2013, Kraft co-founded Doppler Labs with Fritz Lanman. The company designed and manufactured in-ear computing technology, including earplugs and wireless earbuds. Kraft and Lanman raised more than $50 million in funding within two years. The Here One wireless smart earbuds were released in 2017 and the company ceased operations that same year. Kraft was recognized in the consumer technology category for the 2017 Forbes "30 Under 30".
Kraft co-founded Wonderbelly, a digestive health startup for clean medicine, with his brother Lucas in 2021. By 2023, the company's antacid product was available in Target. The brothers raised $12 million in Series A funding in 2024 and began selling its products at CVS Pharmacy. The company's products were available at Walmart the next year. In January 2026, Wonderbelly was acquired by Procter & Gamble for an undisclosed sum.
Personal life
Kraft married Caroline Straty Kraft in 2014. They met in 2006 while both studying at Brown University.