InContext Solutions
InContext Solutions is an internet-based market research company that specializes in 3D virtual store simulation and creation. InContext Solutions was founded by Bob Gillespie, Rich Scamehorn, and Tracey Wiedmeyer, in December 2008.
At the core of their business model, InContext Solutions believes in the power of placing respondents in the context in which they are making shopping decisions. The company observes how respondents shop in a virtual store and then asks questions to understand why.
The company works with clients to solve their business issues, by understanding consumer attitudes and behaviors at the point of purchase. This is accomplished by executing research studies that are relevant, measureable, and actionable.
Recognitions
Forbes.com named InContext Solutions “One of America’s Most Promising Companies” in 2009.
InContext Solutions won the “Up-and-Comer Award” at the 2010 Chicago Innovation Awards.
The company has been featured on CNBC, Fox Business News, and the Today Show.
Bob Gillespie, CEO of InContext Solutions, selected as panel member for innovation lunch.