Hydra Network
Hydra Network is a performance-based, online advertising network exclusively specializing in CPA (cost-per-acquisition or cost-per-action). The company offers online publishers in its network the ability to choose and run CPA campaigns, conversion tracking, and payment of advertiser payouts earned. And it offers advertisers a turnkey system for quickly achieving broad online reach for their advertising message, with a high degree of efficiency and accountability since since advertisers only pay for measurable results.
Owned by HydraMedia, the company distributes targeted campaigns on behalf of advertisers through its affiliate network of website, paid search, incentive, lead generation, subscriber email, And Co-registration publishers. Advertisers are charged on a per-result basis for verified sales, new member signups, qualified leads or other defined transaction.
According to the company's website, Hydra Network currently (as of August ’07) drives over 20 million visits to advertisers’ sites and more than 2 million transacting customers each month. Advertisers served include major direct marketers, ecommerce and shopping web sites and Fortune 500 brands.
History
- HydraMedia was founded in July 2003 and is based in Beverly Hills, California.
- LynxTrack affiliate network launched October, 2003.
- LynxTrack renamed to Hydra Network in October, 2004.
- Hydra AdControl suite of compliance tools introduced July 2007.
- Parent company HydraMedia was named 10th in Inc. magazine's 2007 "The Fastest Growing Private Companies in America"
Services
Hydra Network offers a turnkey solution for both online advertisers and online publishers, including campaign optimization and test marketing, dedicated account management for advertisers and affiliates, access to online users via affiliate and advertising campaigns, and account management and reporting.
See also
- Affiliate marketing
- Affiliate programs directories
- Affiliate networks
- Advertising network
- Online advertising