Winning In India

Winning in India: Secrets of Success for Winning in the World's Most Complex Market is a book by authors Samarjit Singh and Amit Burman, along with Pooja S. Mehta. The book is a compilation of the winning insights of some of the very successful business leaders of India, including Analjit Singh, Sunil Munjal, Hari S Bhartia, Sunil Mittal and K P Singh.
Published by Rupa Publications, the book covers 10 themes.

Each theme reviews how Indians typically react to triggers, evaluates how successful companies have leveraged these and concludes with a summary of learning that can be applied to create a winning formula for success in the Indian market.
Book Themes
The 10 themes that the book explores are:
1. Appreciate Indian Frugality
2. Respect Spirituality
3. Create People Connects
4. Channelize Jugaad
5. Shape Value Perception
6. Align the India Way
7. Befriend Murphy
8. Leverage the Power of Multi-tasking
9. Compose Short-Term Goals
10. Get it Done
 
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