Theravive.com is a unique service in the field of counseling & psychotherapy.   It requires all of its professionals to uphold a set of clear values in their practice.  Additionally, all therapists at Theravive must be certified and licensed professionals.  The promotion of values in counseling is the unique brand of Theravive.  Too often, in the field of therapy, counselors can offer poor and ineffective services to their clients.  There are several reasons why  therapy can have low success rates.  One of these is a mismatch in values between the client and therapist.  Imagine, for example, a client who attended church every Sunday, and who has strong religious beliefs.  That client visits a therapist who is not only an agnostic in private, but also a strong political activist with beliefs that are in opposition to the client.  It is certainly possible that the client can still receive beneficial therapy from such a therapist, but make no mistake about it, the mismatch in values will resonate in the sessions eventually.  The reverse is true as well-  a client who, for example, who doesn't believe in marriage and who sees religion as human weakness, who sees a religious therapist.  While beneifical therapy is always possible with a mismatch in values, it does not have the true potential of therapy where client and therapist have common ground in their moral values.