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 click to learn
There have been several other similar platforms such as Keyword Spy, Time Machine and PPC bully, each having a unique advantage, but overall SpyFu gives most value for the money (this was determined after examining several prominent SpyFu review pages), but instead of relying on SpyFu reviews, here is a step-by-step plan that will indicate how useful the software can be:
1) Go to SpyFU
2) Search for the keyword that interests you
3) Take note of the Ad (in the ads section)
4) Go to Google and type in the same keyword (do you see the same ad?)
If the ad appears that means that the advertiser was bidding on that keyword for a month and it is most probably making money (people tend to discontinue running ads on keywords that do not bring money).
If you want to make sure that the keyword is truly profitable you can track the ad history of that keyword for up to 1 year.
SpyFu has a number of different tracking functions, for example users can track: Cost Per Click, Clicks Per Day, Cost Per Day, Advanced Organic/Paid Statistics, # Search Results, # of Paid Keywords, Cost Per Click Change (%),Competitive Ranking, Avg Ad Rank, Ad competitors etc.
Spyfu is often used to determine which ads convert the best: A competitor's ad is analyzed during a period of 1 year, if the ad was changed several times it means that the competitor was most probably optimizing it to achieve the best click through rate. You can use this optimized ad for your future ad creation.
Simply put: this is useful for marketers which are building up swipe files of profitable ads that they can pull out when creating their own unique ads.
Company profile:
SpyFu is an Arizona based company which was founded in 2006, by Michael J. Roberts. Spyfu is the oldest platform of its kind and has 3 main sections: SpyFu Kombat, Ad history (described above) and Keyword SmartSearch
Main telephone number: 1.480.699.2821
As of 06/01/2009 the web-site has indexed 331,904,647 results on 4,997,145 keywords across 16,935,283 domains
User feedback:
ssstt....It is best to keep sites like that a secret
Actual user feedback from digi1 at Digitalpoint forum
(forum question about which tool is better, KeywordSpy or SpyFu)
Both the tools are good . I prefer Spyfu to keyword spy. You can try any one or both.
Actual user feedback from affgem on Warriorforum
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