Shaun West

Shaun West (born 8 October 1979) is a British entrepreneur, public speaker, and former paratrooper.
Early life
West was born in South Shields, England, on 8 October 1979. He joined the British Army’s Parachute Regiment in 1997 and served for over eight years. His operational deployments included Northern Ireland, Sierra Leone, Macedonia, and Afghanistan.
During his service, he also worked as an instructor at ITC Catterick, where he trained recruits for the Parachute Regiment’s selection process, known as P-Company.
Business coaching
West went into business coaching, reportedly applying principles from his military experience and security background alongside established business frameworks. West has attended business education programs, including Tony Robbins’ Business Mastery, Donald Miller’s Business Made Simple, Mike Michalowicz’s The Pumpkin Plan, and Nigel Botterill’s Entrepreneurs Circle. His coaching focuses on strategies to support business growth and leadership development.
Public speaking
West has spoken at various events across the UK. In October 2024, he delivered a TEDx talk in Helsinki, discussing the application of military principles to business success. His talk was later featured in Los Angeles Business Magazine as one of the “Editor’s Picks for 30 Impactful Talks This Century” and has garnered over 100,000 views.<ref name=":1" />
In January 2025, he was interviewed on BBC Radio Newcastle by Anna Foster, discussing his transition from the military and security sectors into business coaching.<ref name=":0" />

Main Menu

See Also

Main Menu