Pikachu Day is an unofficial recurring holiday celebrated every year on March 19, commemorating the popular Pokémon character Pikachu. On this day (and the days leading up to it) fans from around the world get together and celebrate by playing the Pokémon card game, watching the Pokémon manga series, or playing one of the Pokémon video games. The popularity of the holiday has recently seen a major resurgence, possibly due to hipsters, who praise the Pokémon franchise for its 8-bit and childish feel. Those who celebrate Pikachu Day may be classified as nostalgics, as well as hipsters.
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