Peter Hinssen

Peter Hinssen (born August 23, 1969) is a technology entrepreneur, lecturer and author.
Biography
Personal life and education
He was born in Belgium, has the Belgian nationality, and lived in Baton Rouge, Louisiana and Irvine, California during his childhood. Returning to Belgium, he studied electrical engineering at the University of Gent.
Career
Hinssen started his first company, e-COM in 1995, building large-scale intranets for international clients, and successfully managed its growth until the sale of the company to Alcatel in 1999. He then joined McKinsey & Company as an entrepreneur-in-residence in the field of IT-strategy and Digital-strategy.
Hinssen started his second venture, Streamcase in 2000, with a focus on interactive television and streaming video. Streamcase was acquired by Belgacom in 2003.
Hinssen went on to co-found Porthus, a cloud provider for B2B-messaging, and acted as chairman of the board. Porthus was listed on the EURONEXT stock exchange in 2006, until it was acquired by Descartes (NASDAQ: Descartes), at which point Hinssen resigned from the board.
Today, Hinssen is the co-founder of Across Group, and the Chairman of Across Technology, a digital strategy consulting group. He is very active as investor and coach of various technology startups in Europe and the US.
Since 2008, he has been a lecturer at London Business School, covering technology and digital strategy in the Senior Executive Programs at LBS.
He is the author of Business IT Fusion (on the changing relationship between IT and business), and The New Normal (on the advent of the era where digital is just a 'normality'). The New Normal has been translated in Dutch, Spanish and Korean and sold more than 15,000 copies world-wide.
Hinssen travels the world performing keynotes and lectures on 'The New Normal', has been featured on , and on the World Creativity Forum.
Hinssen lives in Belgium with his family in a historic farm built in 1742, and is an avid cyclist.

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