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The London Lifestyle Awards first took place in 2010 and is now an event held annually. The awards are the first of their kind and the event attracts thousands of entrants. Nominations and Ceremony The awards were created by London PR man Jason Gale. The awards are presented in recognition of businesses and organisations who make an outstanding contribution to the lifestyle of Londoners and visitors to London. Nominations come from the public with 3000 businesses nominated in the first year. There are 18 lifestyle categories and nominations received from consumers and businesses all over the country. The winners are selected by public vote and then by a committee, formed of industry experts and well known Londoners. Tickets are sold for the formal ceremony at which the awards are presented and entertainment provided by sponsors and entrants of the awards. The Awards The inaugural 2010 Ceremony was held on 7 October 2010 at the Riverbank Park Plaza and were held at the same hotel on October 6, 2011. Selection Committee 2010 Angellica Bell, Zöe Salmon, Michael Underwood, Akashia Hoosein, Nick Valentine, Jimmy Lahoud and Jason Gale. 2011 Sinitta, Mark Fuller, Ariane Buteux, Askahia Hoosein, Lucy Taylor and Jason Gale. Winners The winners of 2011 were: *London Fashion Retailer of the Year Winner: Bolongaro Trevor *London Beauty Salon/Spa of the Year Winner: Taylor Taylor London *London Hairdresser of the Year Winner: Errol Douglas *London Coffee Shop of the Year Winner: Benugo Cafe & Deli *London Hotel of the Year Winner: Sanctum Soho *London Concierge Company of the Year Winner: Quintessentially *London Member's Club Winner: Home House *London Cultural Attraction of the Year Winner: Victoria and Albert Museum *London Sport Attraction of the Year Winner: MINT Polo in the Park *London Health and Fitness Facility of the Year Winner: The Third Space *London Live Music Venue of the Year Winner: Hootananny *London Theatre Show of the Year Winner: The Lion King *Best Green Contribution to London Winner: Barclay's Cycle Hire *London Restaurant of the Year Winner: Portrait Gallery *London Bar of the Year Winner: McQueen *London Club of the Year Winner: PUBLIC *London Personality of the Year Winner: Caroline Monk *Outstanding Contribution to London Lifestyle Winner: Christopher Moran The winners of 2010 were: *London's Men's Fashion Retailer of the Year Winner: Jeffrey West *London Beauty Salon/Spa of the Year Winner: Macs *London Coffee Shop of the Year Winner: Bar Italia *London Hotel of the Year Winner: Sanctum Soho *London Food Market of the Year Winner: Borough Market *London Cultural Attraction of the Year Winner: Elephant Family *London Sport Attraction of the Year Winner: Polo in the Park *London Health and Fitness Facility of the Year Winner: The Third Space *London Live Music Venue of the Year Winner: The O<sub>2</sub> Arena *London Theatre Show of the Year Winner: Les Misérables *Best Green Contribution to London Winner: Recycle for London *London Restaurant of the Year Winner: Crazy Bear *London Women’s Fashion Retailer of the Year Winner: Sefton *London Bar of the Year Winner: Aqua Spirit *London Night Club of the Year (including Members’ Clubs) Winner: Crazy Bear *Outstanding Contribution to London Lifestyle Winner: 95.8 Capital FM’s Help a London Child
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