Karikku

Karikku is an Indian entertainment YouTube channel providing Malayalam-language content, with a subscriber base of over 3 million. The channel, which uploads its video programs on YouTube and Facebook platforms, is ranked among the top one percent of the YouTube channels in the world where it has clocked over 282 million views. Besides the web series programs such as Thera Para and FIFA World Cup 2018, it also has a number of stand-alone videos in its playlist. The channel has earned silver and gold play buttons from YouTube and received the inaugural Mazhavil Manorama Entertainment Awards in 2019 for original and entertaining content in digital format.
History
Karikku had its origin in 2016 when Nikhil Prasad, a media personality, started a Facebook page where he uploaded self-made videos. In 2017, he shifted to YouTube platform and a year later, gathered a group of youngsters viz. Sabareesh Sajjin, Anu K. Aniyan, Anand Mathews, Binoy John, Jeevan Mammen Stephen, Kiran Viyyath, Unni Mathews and Arjun Ratan, to introduce the channel's first web series, FIFA World Cup 2018, which was based on the football world cup, featuring characters representing football players such as Neymar, Cristiano Ronaldo, Lionel Messi, Thomas Muller and Harry Kane. The next web series, Thera Para, also featured the same characters created for the earlier series and the series became the first super hit web series in Malayalam language. and celebrities such as Tovino Thomas, Rajisha Vijayan, Aishwarya Lekshmi, Aju Varghese, Saniya Iyappan and Sajna Sudheer have been featured in its productions. It also participates in socio-cultural events and their workshop, Story Telling On Youtube, was a featured event on the second day of the Mathrubhumi International Festival of Letters, organized by Mathrubhumi at Thiruvananthapuram from January 31 to February 3, 2019. NoxInfluencer, a YouTube analytical service, has rated the channel among the top 1 per cent, both nationally and globally.

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