John Bradley Jackson is the director of The Center for Entrepreneurship and a professor of entrepreneurship at California State University, Fullerton. Jackson brings practical marketing and sales management experience to the classroom from both Silicon Valley and Wall Street. He held various senior management roles at Dataquest, Conner Peripherals, and Forrester. He also was Senior Vice President at Bowne, a Fortune 1,000 company. Jackson is the author of multiple books and has published over 2000 articles on marketing and sales on the web. He also writes three blogs and edits a fourth. Additionally, Jackson is the founder of The BirdDog Group, a consulting firm that specializes in helping businesses increase sales. Jackson has a BA in Business Administration from CSUF (1977) and a MBA from Pepperdine in 1981. Books * "First, Best, or Different: What Every Entrepreneur Needs to Know About Niche Marketing" * "Déjà New Marketing: Increase Sales with Social Media, Search Marketing, E-mail Marketing, Blogs, and More"
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