Girls Will Be

Girls Will Be is an American clothing company founded in 2013. The clothing is designed to be comfortable, similar to the sizes, fabrics, and cuts as boys’ attire.
History
Sharon Choksi founded Girls Will Be in 2013 with her two siblings after her daughter and niece rejected the gender-typical clothing found in most department stores. Choski collected samples of clothing from major department stores and found that girls’ clothing was typically thinner, shorter, and frillier. On average, girls’ clothing was 3 inches skinnier and 8% shorter in length; sleeves were 36% shorter and shorts were 65% shorter.
Products
The original clothing line included t-shirt<nowiki/>s for girls with empowering statements. Choksi then launched a kickstarter campaign in 2014 to fund a line of shorts that are looser than traditional girls’ tight shorts but also less baggy than boys’ shorts. It was the most funded childrenswear project on the site for all of 2014. Girls Will Be offers a full range of clothing for girls ages 4-14, that is gender-neutral and designed for active play in a full range of colors.
The company's revenue has doubled each year since its founding.<ref name=autogenerated1 />
 
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