George S. Harrison is the former Senior Vice President of Marketing and Corporate Communication at Nintendo of America. Education Harrison holds a bachelor's degree from the University of Connecticut in finance and holds a master's degree in marketing from the University of Wisconsin-Madison. Career Harrison was the director of marketing for Pepsi USA from 1981 to 1987, where he played a part in the Cola Wars. From 1987 to 1992, George Harrison worked as director of new ventures for Quaker Oats under PepsiCo. Harrison left Nintendo in December 2007, and has since gone on to found the marketing consulting firm Harrison Insights.