Explosive Growth

Explosive Growth: A Few Things I Learned While Growing to 100 Million Users and Losing $78 Million is a book by entrepreneur Cliff Lerner. This book describes the tactics to create viral marketing strategies to grow startups.
Content
Explosive Growth is the story of one of the first online dating apps called AreYouInterested and how it grew to 100 million users. Author details the highs, lows, and tough decisions of running a fast growing startup while describing how he lost $78 million in the process.
Release and reception
Explosive Growth was well received in the business and marketing fields. It was profiled in Entrepreneur magazine, Muses news, Irish Tech News, Tech in Asia and others. Explosive Growth and its author, Lerner was featured on radio and tv shows. The book was on the Amazon best seller list in E-Commerce, International Business and Website Analytics categories.
 
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