Cleaning ads targeted to women

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Have you ever noticed in cleaning commercials that woman are always the ones doing all the cleaning? Do you ever notice any men doing the cleaning? Rarely do you see a man doing anything more then sitting on some sort of couch or recliner. Clearly women are the target market. Don't believe me, check out some of the examples below.
Little Bit of Common Knowledge
Women have always been the ones that have cleaned the house, and i don't think marketers see this changing any time soon. Commercials for anything to do with cleaning often have an young "mom" wearing kaki pants and a cardigan sweater doing all the cleaning. Often they are wearing a pearl necklace and earring looking as if they are dressing up to clean.
Examples
Sources
</ref>http://www.totallyher.com/stereotypes-pervade-television-commercials/</ref>
</ref>http://www.articlesbase.com/advertising-articles/women-in-advertising-20342.html</ref>

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