Blake Mallen is an American corporate executive and entrepreneur. He is the Chief Marketing Officer and co-founder of ViSalus. Early Years Born in 1981, Mallen graduated from high school at Newbury Park High in 1999. He continued his education by enrolling at the University of California, San Diego (UCSD) where he studied Psychology and Political science with an emphasis in public law. In 2002 he graduated with honors. From 2004 to 2005, Mallen worked as a principal of Future Vision Alliance, LLC. The company was incorporated as a Troy, Michigan-based limited liability corporation. Blake Mallen was appointed the company's Chief marketing officer. His duties at the company involve being responsible for ViSalus brand, both domestically and internationally. Blyth completed the second phase of the takeover in 2011, investing an additional $2.5 million and acquired an additional 13.9% which increased their ownership share to 52%.
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