Woodworm Cricket Company
Woodworm Cricket Company is a sports equipment and apparel company specialising in cricket. They design and market cricket bats as well as a full range of other cricket equipment, and have also recently branched out into golfwear.
The company's stated goal is "to create a revolutionary bat, one which not only would appeal to the eye as something entirely new, but offer real playing and performance benefits". Woodworm rank the standard of all their equipment using the following four tier system: Premier, Performance, Pioneer, Purpose; with Premier being the highest.
Woodworm has become one of the most instantly recognisable cricket brands, thanks to bright green, yellow and orange stickers and the cutaway edges on their bats, and the flamboyant nature of their contracted prefessionals.
Bats
- Wand
- Flame
- Torch
- Globe
New for 2007:
- Hard Drive
- Mega Bite
- Satelite
Endorsments
The following players have endorsement deals with Woodworm:
Cricket
James Anderson
Andrew Flintoff
Kevin Pietersen
Muttiah Muralitharan
Dwayne Bravo
James Franklin
Kyle Mills
Brett Lee
James Maher
Luke Pomersbach
Brendan Taylor
Golf
Ernie Els
Anton Haig