Usyk17 Promotions

Usyk17 Promotions, is a Ukrainian boxing promotion company founded by heavyweight champion Oleksandr Usyk in 2020.

The company's first promo boxing events were organized in 2020 in the Ukraine but were soon suspended following the country's Russian invasion in 2022. In 2026, the promotion was relaunched with the aims of developing young Ukrainian fighters and of continuing the organization of boxing events in Kyiv.

History

Founded by Oleksandr Usyk in 2020, the Usyki17 Promotions' first major event was the "Big Boxing Night" which was held on August 1st, 2020. The 13 bouts were disputed at the "Equides" park-hotel complex in the outskirts of Kyiv.

Subsequently, ''Ultimate Boxing Night'', at the WePlay Esports Arena Kyiv on April 10 2021. The event was held was held without spectators and broadcast by DAZN due to the COVID-19 pandemic restrictions. The card featured 16 boxers from Ukraine, Great Britain, Georgia, Croatia, Belarus, and Hungary. In the main event, Ukrainian super middleweight Ramil Gadzhyiev defeated Belarusian boxer Ivan Murashkin by unanimous decision over eight rounds. The card also featured future Usyk17-associated fighters including heavyweight Tsotne Rogava, who defeated Petar Mrvalj by first-round knockout, and light heavyweight Daniel Lapin, who defeated Attila Koros by unanimous decision over six rounds.

Following the Russian invasion of Ukraine in 2022, the promotion suspended its activity before being relaunched in 2026.

Light heavyweight Daniel Lapin became the inaugural signing boxer associated with Usyk17 Promotions in 2025 joining Oleksandr Usyk training team.

Philosophy and development model

Founder Oleksandr Usyk, who participated in Ukrainian territorial defense efforts, announced that his Usyk Foundation fundraising and humanitarian support initiatives are linked to the war effort, while he and fellow boxer Vasiliy Lomachenko also joined a territorial defense battalion following the invasion.

Following its 2026 relaunch, Usyk17 Promotions stated that it aimed to move beyond the traditional boxing promotion model by emphasizing athlete branding, media visibility, and long-term career development in addition to organizing bouts. The promotion described itself as a "digital-first platform focused on storytelling and personality-building around fighters." According to statements released by Usyk's team, the promotion intended to boost the development of the next generation of Ukrainian boxers capable of continuing the international success of fighters such as Oleksandr Usyk and Vasiliy Lomachenko. According to Usyk, the promotion was conceived primarily with this specific developmental aim rather than as a commercial competitor to major international promoters.