UP Diliman Asian Institute of Tourism

Asian Institute of Tourism () is one of the colleges under the University of the Philippines System and is located at the UP Diliman campus.

Brief History

Founded in February 26, 1976, the Asian Institute of Tourism was a tripartite project of the Department Of Tourism, the Philippine Tourism Authority, and University of the Philippines. It marked the creation of the first such institute in Asia.

Academic Program

The Institute offers a four-year baccalaureate degree which focuses on the fields of tourism principles, geography and culture, planning and development, management and entrepreneurship, accounting and finance, laws, marketing and promotions, airline operations, travel and tour operations, hotel and resort operations, and tourism research.

The Institute also offers research and extension services to local government units (LGUs) around the country, particularly in the fields of tourism planning and development.

Deans

  • Prof. Daniel Corpuz (1988-1991)
  • Prof. Evangeline Ortiz (1991-2001)
  • Prof. Reil Cruz (2001-2004)
  • Dr. Corazon Rodriguez (2004-2010)
  • Dr. Miguela Mena (2010-present)

Faculty

As of AY 2008-2009, the Institute has 14 full-time university faculty and 17 lecturers from the industry.

Students

As of 2nd Semester, AY 2009-2010, the Institute has 385 students.