Ttanti
Ttanti is a watch brand inspired by the southern region of Chile called Patagonia. We rescued the value of Patagonia using quality materials to create high-end products taking advantage of the purity of the wood and leather incorporating Swiss technology.
History and Development
Ttanti born in mid-2013 in Santiago de Chile in order to develop the first watches with features Patagonian how a sustainable alternative in the watchmaking industry.
The designs, materials, logo and brand were developed and inspired by elements of this southern area of the world: Patagonia.
Brand Manifesto
The main value of the brand Ttanti are represented in the following excerpt:
''"We believe our context, especially our land and nature, has been a driving force to inspire emotions that create life stories and memories. Believe the link has emerged between nature and life, providing not only harmony this BOND between man and earth, but also what they share and deliver.
In the hands of a traditional design, beside the cradle of watchmaking and indigenous communities, we Ttanti, watch native Chilean wood, which embodies a whole the attributes necessary to connect a person with the land and its memories.
"Nothing is forever, only memories." ''
The Company
Ttanti is now a sustainable brand watches and rustic recognized in the watch industry in Chile. Recently introduced products in New Zealand testing the market for entry mass. Their products are watches made of southern Chile wood, Patagonia leather using Swiss technology. Today 7 people working in the company aims to capture new markets: United States, Germany and Spain in early 2015.
Recognition
Application to Avonni Design 2014
Chilean-Swiss Chamber of Commerce: Bertrand Piccard
Open space DesignLab UAI IF
Campaign "On Both Hands" with Chivas Regal Chile