The List (company)

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Operations

The List is a premier subscription‐based, sales intelligence resource for companies targeting North American marketing, advertising, and media decision makers. The List maintains a large relational database of in-depth company profiles and information of corporations, advertising agencies, marketing agencies, and decision maker contacts in the U.S. and Canada.

Verified every 120 days, the majority of subscribers to The List are business development professionals seeking leads for ad agency business development, ad sales, sports and event sponsorships, recruiting, and other marketing opportunities.

Origins

The List was founded in 1995. Todd Knutson became President and owner in 2000. Knutson’s entrepreneurial bent started at an early age. His later background in marketing, sales management and lead generation attracted him to the opportunity of providing contact information and intelligence to business development professionals in the advertising, marketing and media industry.

Expansion

The List has grown 33% in the last three years, and the company has been included in Inc. magazine's fastest growing private companies in 2009, 2010, and 2011.

In July 2012, The List integrated a digital display advertising aggregation tool from SaaS company, Moat, which allows users of The List's platform to access advertising sales leads data, as well as current and past digital display ads and advertisement publisher and placement information.

Headquarters

Located in Atlanta, GA, The List moved its headquarters into a 10,000 square foot space in Buckhead in January 2011.

Awards and Honors

In 2012, The List was named one of the 101 Best and Brightest Companies To Work For in Atlanta by 101 Best and Brightest Companies to Work For™.