Seamless integration

Seamless integration is an extremely popular marketing term used in various promotional materials to describe multiple tightly integrated products or services. This does not literally have to be "seamless" but is often marketed as such anyway. It is most often used by the software and technology companies but can also be used by most other industries. In reality this often implies vendor lock-in and proprietary protocols.

See also

  • Buzzword
  • Marketing
  • Advertisement