Sandi Bachom

Sandi Bachom (born October 14, 1944 in Washington DC) is a film producer, documentary filmmaker, Digital Activist, author, lecturer and New Media Maven based in New York City.

Early Life

Growing up in Hollywood, California. Her parents worked for Walt Disney Animation Studios during the “Golden Years”(1939) where her father, Jack Bachom (1920-1961), was a film editor and her mother, Dorothy Higgins, was an airbrush artist, working on such films as "Bambi", "Pinocchio". "Dumbo" and "Fantasia (film)". Her father went on to be a film editor in the early days of television, on “Alfred Hitchcock Presents”, “Leave It To Beaver”, Grouch Marx’s “You Bet Your Life”, “Hey Mulligan” with Mickey Rooney and the feature films, “Alias Jesse James”, "Fun and Fancy Free". He was a producer for Bob Hope’s USO Christmas Shows and directed Stan Freberg’s first commercials. Her mother Dorothy was an airbrush artist for Howard Hughes and created greeting cards for Buzza-Cardoza and owned her own advertising agency in the 1950's giving Jay Chiat his first job as a copywriter. Sandi graduated from Newport Harbor High School in 1962 and attended Orange Coast College and Fullerton College. She was involved in the Orange County folk scene in the 1960's and was a telephone operator, surfer and folksinger before moving to New York in 1968.

Career

Beginning her career in advertising as an assistant producer at Young & Rubicam in the late 1960’s, she has remained an award winning producer of television commercials, for hundreds of clients such as Pepsi, GE, Apple, Miller Brewing, HBO, Kodak, Dupont, Parfums Stern, Revlon, Southwest Airlines, Coke, Dr Pepper, Yoo-Hoo and Moviefone. She has won every industry award, two Bronze Cannes Lions, Silver Clio, Addy's, Andy's, One Show, Creativity Magazine, Ad Age and Adweek's Best Spots, including a Gold Cannes Lion for the Pepsi MC Hammer “Switch” spot voted one of Ad Age’s “50 Best Commercials of All Time." She was an Executive producer at BBDO, Backer Spielvogel, Young & Rubicam, McCann Erickson, NY Ayer. She was Director of Broadcast Production at Mad Dogs & Englishmen and produced for every major advertising agency in the country and worked on the 1988 Dukakis for President Campaign, she has filmed on location in the UK, Paris, Rome, Ireland, Italy, the Caribbean, Morocco, Portugal, Japan and Australia.

As cinematographer and editor, she has created hundreds of short films, “Schlockumentaries”, which have been viewed hundreds and thousands of times on YouTube and millions of times on the web. She is a regular contributor and VC2 Producer for Al Gore’s Emmy winning Current TV where she won the first Current TV/IFP Award for her 3 minute "pod", “Telling Jokes In Auschwitz”. "Shadow Boxer" was viewer voted to #1. Her films have appeared in the Cannes Short Film Corner, Current TV/IFP Festival, My Hero Film Festival, Dingle Film Festival, The Fighting Irishman Exhibit in New York and Omagh, Ireland and Action On Film Festival and the Reel 13 Short Film Festival and has an imdb page. She is Director and Cinematographer of concert DVD "Kenny Vance and the Planotones: Live".

She is the author of three books published by Hazelden. “Denial Is Not A River in Egypt” in it’s 6th printing, “The Wrath of Grapes” and “Hell in the Hallway”, and has appeared on Fox & Friends, ABC News Now, CNN and MSNBC as a Digital Activist with her man on the street interviews, as well as hundreds of radio shows about her books. She lectures on New Media and the NING social networks and content she creates as well as her books. When Manny’s Music, “the greatest music store in the world” closed, she created, “Manny’s Virtual Wall” which was profiled in The New Yorker. Articles about her work have appeared in The New York Times, The New Yorker, Crain’s Business Week, The New York Press, The New York Observer and the Irish Sunday Tribune.

Sources

Bibliography