Ras Kassa

Ras Kassa (born on November 1, 1974 in Kingston, Jamaica). Director, Producer, editor and writer, Ras Kassa a.k.a The Guru is an award winning Jamaican maverick who is well known for his unique Directorial of mainstream music tv and videos. Chairman of Guru Films, Ras Kassa is Creative Director, editor, writer, producer, cinematographer, musician and painter who has distinguished himself in the realms of television, commercials and home DVD.

His 2005 Directorial of Damian Marley's track "Welcome to Jamrock" proved to be an international success for both Marley and Ras Kassa garnering major airplay on mainstream stations across the globe and a number of music video nominations and awards. The video which Ras Kassa edited and coloured himself, sparked a storm of controversy and discussion. The video is currently studied in universities across North America and the Caribbean. Since then Ras Kassa has directed three other 'Jr Gong' videos - "All Night"; "Move" and "Traffic Jam" (Stephen Marley featuring Damian Marley).

The critically acclaimed director has created distinctive music videos for international artistes such as Stephen Marley (Traffic Jam), Willie Nelson (Harder they Come, Worried Man), Gentleman (Superior, Intoxication, Why Cry - Afu Ra ft Gentleman, Caan Hold Us Down, Different Places), Beenie Man (Dude Remix), and Sean Paul (Never Gonna be The Same, Hot Gal Today).

Ras Kassa is well known for his feral directorial style, and unabashedly sense of vibrant emotion. With no formal training he has master his craft at a prolific pace directing to date almost 100 music videos. Ras Kassa has been a pioneering force in the Jamaican television industry. His co-founding of the Jamaican cable station, Music +, along with his work as Creative Director and driector for both Jamaican and International networks (inc. BET J.) have raised the bar.

In 2007 Ras Kassa formed Guru Films - a production company and entire movement within the Jamaican filmmaking industry.

References Official Ras Kassa Website Official Guru Films Website Official Ras Kassa myspace 1 2 http://www.mvdbase.com/tech.php?last=Kassa&first=Ras http://www.ifp.org/person/raskassa