PR School

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GAU-Tbilisi PR School ()

History

The idea of founding PR School was raised by Maia Dzirkvelishvili, TBC Bank’s PR Manager, and by the founders of “GePRA” - PR and Marketing Communications Company in October, 2006. At the end of the year they applied to Georgian-American University (GAU) to cooperate on the project. In April, 2007, GAU-Tbilisi PR School officially started to function. In 2010, in accordance with Integrated Marketing Communications Course, PR School opened other courses like Social Media - New Technologies in PR and Marketing, Government 2.0 - The New Methods of PR for Public Institutions and Creative Marketing - The Art of Consumer’s Satisfaction.

Mission

GAU-Tbilisi PR School’s mission is to implement the innovative and modern style of teaching PR and Marketing in Georgia. PR School also intends to train high qualifficated and well motivated staff for this sphere.

Structure

Partners

Georgian-American University
GePRA - PR and Marketing Communications Company
Maia Dzirkvelishvili

Courses

Integrated Marketing Communications
Creative Marketing
Government 2.0
Social Media
Project Management
Creating Brand in 5 Days

Administration

Tinatin Samkurashvili - Content Administrator
Nino Sokhadze - Technical Administrator

Lecturers

Andro Metreveli - Branding
Maia Dzirkvelishvili - PR
Zviad Koridze - Media Planning
Aleksandre Margishvili - Marketing
Kakha Magradze - PR
Maiko Jaoshvili - Event Management
Marina Imerlishvili - Marketing Research
Soso Galumashvili - BTL
Tea Gvelesiani - Effective Communications
Tamuna Zakariadze - Event Management
Doddie Kharkheli - Social Media
Otar Kiria - Marketing Plan
Tinatin Samkurashvili - Social Media

Some Notes

On October 2, 2009 "PR Club" was founded in GAU-Tbilisi PR School. Every PR School graduate becomes the Club's member. With the help of PR Club graduates still maintain strong business relations with lecturers and Club members.