ORSdirect.com

{{Advert|date=December 2007}}
{{Primarysources|date=November 2007}}{{Cleanup|date=November 2007}}
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'''ORS Direct''' ''(orsdirect.com)'' was founded in 1996 and is currently headquartered in [[Montpelier, Vermont]]. The company is a [[pure play]] [[etail]] company specializing in outdoor sporting gear and equipment in several categories, including [[cross country skiing]], [[telemark skiing]], [[cycling]], [[baby transport]], [[camping]], [[hiking]], [[Roof rack|vehicle racks]] and [[snowshoeing]].

Additionally, the company, early on, recognized a need in Providing specialists dedicated in offering assistance within specific concentrations. As a result, in 1997 the company was a pioneer in the concept of [[niche marketing]] websites, whose purpose is to provide extensive knowledge and assistance to consumers within a single category. The company's current niche websites include ORS Cross Country Skis Direct, ORS Snowshoes Direct and ORS Racks Direct (vehicle rack systems).

==External links==
*[http://www.orsdirect.com/ ORS Direct Official Website]
**[http://www.orsracksdirect.com/ ORS Racks Direct Official Website]
**[http://www.orssnowshoesdirect.com/ ORS Snowshoes Direct Official Website]
**[http://www.orscrosscountryskisdirect.com/ ORS Cross Country Skis Direct Official Website]

==References==
*[http://press.arrivenet.com/profile.php/Company/1677.html ArriveNet - ORS Direct]

[[Category:Companies based in Vermont]]
[[Category:Sporting goods retailers of the United States]]
[[Category:Online retailers]]
[[Category:Online retail companies of the United States]]
[[Category:Montpelier, Vermont]]