Mirum (company)

Mirum is a digital agency headquartered in San Diego, with additional offices in 24 countries. Mirum is part of WPP plc.

History

Mirum was created in 2015 when JWT merged 11 independent digital agencies into a single network. Dan Khabie was named CEO. Khabie was formerly CEO And Co-Founder of Digitaria, one of the original agencies that became part of Mirum.

The original agencies combined to create Mirum were HeathWallace, Quirk Agency, ActivearkJWT, Digitaria, Lunchbox, XM Asia, CASA, i-Cherry, Twist Image, Clarus and X-Prime.

In 2017, Mirum acquired 3Ti Solutions Inc. in China, renamed Mirum in China.

In 2015, Social Wavelength was acquired by JWT and renamed Mirum India.

Mirum Shopper has offices in Chicago, Bentonville and Los Angeles. Jay Mathew is COO of Mirum Shopper.

Notable Clients

Clients include Mazda, Qualcomm, United States Marine Corps and Intercontinental Hotels Group.

Awards

Singapore-based magazine Marketing Interactive named Mirum Hong Kong Digital Agency of the Year in 2015.