Gennum's Snowbush IP Group
Gennum's Snowbush IP group consists of a team of specialized interconnect experts that design and deliver silicon-proven, high-speed serial interface IP. Comprising one of the industry’s most robust, widely-deployed, production-tested and customizable family of IP cores, the Snowbush IP portfolio satisfies the needs of today’s most demanding high-speed serial communication protocols and applications. The offering includes complete, integrated, PHY and controller solutions for standards like USB, PCI Express® and Serial ATA (SATA), and single and multi-standard SerDes for applications with data rates from 1 Gbps to over 10 Gbps. Gennum’s Snowbush IP group is committed to supporting customers with diverse foundry and process requirements, offering IP cores for TSMC, UMC, Common Platform, and Fujitsu processes.
Snowbush was founded by David Johns and Ken Martin, as an analog design services company and was incorporated in Toronto, Ontario in December, 1998. In October 2007, Snowbush Microelectronics was acquired by Gennum Corporation and renamed Snowbush IP, a division of Gennum, to reflect its primary focus going forward.