C&M Media
C&M Media is a boutique Manhattan public relations firm specializing in fashion, lifestyle and luxury brands.
C&M Media directs strategic campaigns and PR programs, including product and feature editorial placements and special events. The firm develops brand positioning initiatives for fashion, accessories, and luxury goods as well as furthering clients’ business and marketing goals. C&M Media retains major name designers and fashion brands as clients and is committed to working with emerging designers as well, launching the careers of several well respected names.
C&M Media was founded in 1995 by Angela Mariani and former partner Pilar Crespi, who retired in 2000.
Services
- Strategic Planning
- Management of Press in National/Regional Publications, Television and Internet
- Organization and Execution of Special Events
- Product Campaigns
- Coordination of Value Added Programs
- Coordination of Store Opening and In-Store Promotions
- Front of House Co-ordination for Fashion Shows and Events
- Celebrity Seeding
Client List
- Ambrosi Abrianna
- Araks
- Bensoni
- Brioni
- Cole Haan
- Dom Pérignon
- Henry Street Settlement
- Jason Wu
- Julian Louie
- Mary Norton
- Miriam Haskell
- Missoni
- Moncler
- The Padma Collection by Padma Lakshmi
- Roberto Cavalli
- Rory Beca
- Ruffian
- Samantha Thavasa by Tinsley Mortimer
- Sophie Theallet
- Temple St. Clair
- Yoox
Principals
Angela Mariani, CEO
Angela Mariani runs C&M Media and oversees the firm’s fashion division that counts Roberto Cavalli, Brioni and Missoni as clients. She is respected for her expertise in managing A-list personalities and serving as invaluable counsel on issues as varied as crisis PR to advising on retail & marketing strategy to negotiating covers and exclusives with celebrities at top publications. Working behind the scenes, she forges partnerships with other luxury brands, advises on value-added programs and has produced memorable special events, including the WILD: Fashion Untamed exhibition by Robert Cavalli at the Metropolitan Museum of Art and the Henry Street Settlement Black Tie Gala.
Prior to opening C&M Media, she was corporate director of PR at Fendi North America where she managed and established the New York office and oversaw all communications & PR activity. Mariani began her career at Fendi in Rome in 1985.
A graduate of Harvard University, she speaks fluent Italian and has conversational ability in French.
Anne Fahey-Storment, VP
Anne Fahey-Storment, Vice President and head of the Emerging Talent division, has proven experience in creating strategic plans and building brand awareness in fashion and luxury goods. As Director of PR for Fashion at Chanel for nearly a decade, Fahey-Storment initiated strategies to increase brand awareness in the U.S. She joined C&M Media in 2006, where she oversees emerging talent. She guides designers on everything from marketing and brand strategies to making key introductions to retailers and buyers to help get their message into the marketplace and increase distribution and sales.
Seema Mehta, VP
Seema Mehta, Vice President and head of the Accessories division, joined C&M Media in 2001. After graduating from New York University, Seema worked at a jewelry company to learn the fundamentals of the industry. From there, she moved on to work with luxury jeweler Chopard, where she was responsible for merchandising, marketing , public relations and event launches. At C&M, she rose quickly through the agency; proving worthy on many fronts, she became a Vice President and a partner in the company in 2005. As leader of the accessories division, Mehta has introduced, re-launched, and firmly established in the market a number of brands, making them some of the most favored among editors and the public.
References
- Greenfield-Sanders, Timothy. "Pitch Perfect." Mirabella Jun. 1999: 114-121.
- 1 Fashion Week Daily: Anne Fahey Joins C&M
- 2 New York Times: Yes, I'm American, How Did You Guess?
- 3 Fashion Week Daily: The Daily Media
- 4 Fashion Week Daily: Talbott, Mehta on the move
- 5 Fashion Week Daily: Growing Gains: Jason Wu
- 6 Women's Wear Daily: "Jason Wu's Big Night"