BOOKIT
BOOKIT is a reservations system for the ferry industry. It is provided by Hogia Ferry Systems, a part of the Hogia group. Hogia Ferry Systems have its premises and the whole software development team in the municipality of Korsholm in Finland.
History
The first version of the BOOKIT system was originally developed in 1987 for the AW Line operation between Mariehamn on the Aland Islands in Finland and Norrtalje in Sverige. This operation was a project by the Aland businessman Anders Wiklof and was only sailing for one year. The next year Eckero Linjen acquired the system and the saga started.
With some help from the travel technology giant Amadeus IT Group BOOKIT is today in use also by several customers in North Africa and in the Mediterranean Sea.
BOOKIT is now also expanding on the important British market by signing contract with the Isle of Wight operator Red Funnel.
Functionality
The reservations system has grown after that to cover all types of services that are offered together with ferry traffic as stated by Philip Dawson, a freelance writer in the ferry industry: "BOOKIT is a complete reservation system for transport and travel, allowing the user to combine passenger, vehicle and cargo reservations fro their ships with booking arrangements for onboard services, accommodations tourism and onward travel ashore, both at the point of origin and destination."
BOOKIT is equipped with online reservations user interfaces both for B2B and B2C access. The user interfaces are developed in Microsoft.NET technology and also includes functionality for embarkation control to follow the ISPS (International Ship and Port Security) Code regulations.
As reported by the industry magazine Ferry Technology the application can also provide check in over the internet so that passengers can print their boarding cards at home.
In 1999 A web based booking interface was added. This software runs on all web browsers.
Current customers
There are at the moment 27 customers using the BOOKIT system for ferry reservation. Many of the companies operate in the Baltic Sea cruiseferry market. Among others the below companies :
- Eckerö Linjen
- Destination Gotland
- Finnlines
- Eckerö Line
- RG Line
- Swansea Cork Ferries
- Finnlink
- Bay Ferries
- Hurtigruten Group
- Marine Atlantic
- Red Funnel