Best of the Best PLC
Best of the Best PLC is a Dream Car Competition company that has been operating in major UK airports since 1999. The company gives a Dream Car away every week, and to date has handed the keys over to more than £17m worth of cars. Customers buy tickets for the car they want to win and play Spot the ball. The person closest to where an independent panel of judges deem the centre of the ball to be wins the car that week. Best of the Best is a UK registered company and is listed on the AIM London Stock Exchange. The headquarters are in Fulham, London.
History
William Hindmarch founded Best of the Best Plc in 1999 and serves as its Managing Director and CEO. He graduated from the University of Durham in 1996 and was born into an entrepreneurial family. His father Michael Hindmarch founded a successful horticultural plastics company and his sister is bag designer Anya Hindmarch. Best of the Best first launched at Heathrow Airport, where a Porsche 911 was put on display. They now occupy a number of high profile locations in leading UK airports, as well as some international sites such as Copenhagen and Dublin. In addition, sites are located in two of the largest shopping centres in the UK - Westfield London and Westfield Stratford. The website www.botb.com was launched in 2003.
Locations
Best of the Best operates from stands at major airports including London Gatwick North & South Terminals, London City Airport, Manchester Airport Terminals 1 and 2, Birmingham Airport, Edinburgh Airport, Copenhagen Airport, Dublin Airport, Westfield London shopping centre and Westfield Stratford. They have over 50 airport staff as well as 22 employees at head office. '''
Winners
To date more than 270 people worldwide have won a car with Best of the Best. The cars won include Range Rovers, Audis, Aston Martins, Jaguars,Porsches, and Maseratis.
Charity Donations
Best of the Best has made over 80 charitable donations to a wide range of both national and international charities. These include Cancer Research, Sparks, and Great Ormond Street Hospital.
Collaborations
Best of the Best has collaborated with several well-known names in Sport and Car Racing including Shmee150, ex-stig Top Gear Stig Ben Collins and F1 racing driver David Coulthard who was an ambassador for Best of the Best from 2012 until March 2015. Ex-England footballer Sol Campbell has regularly judged the competition since 2014.