Lovv66 (Ло́вв66; real name Maxim Arkadievich Kozlov, born April 29, 1998) is a Russian rapper and singer, member of the creative association Melody Gang.

Biography

Lovv66 was born on April 29, 1998, in Yekaterinburg. At age 15, he began recording his first tracks.

In 2018, he started working with producer . In 2019, he became a member of the creative association **Melody Gang**, founded by rapper Mayot.

In December 2020, Lovv66 released the album 2200. It included collaborations with Mayot, , OG Buda, Seemee, and others.

In March 2021, Lovv66 and Mayot released the joint album What Happened. In the same year, he also appeared on the collaborative album Scum Off the Pot 2 by Mayot and Seemee.

In 2022, Lovv66 released two albums — Nedobrovolnoe uchastie ("Involuntary Participation") and Zvuk ("Sound").

In 2023, the single "FENDI" entered the **Apple Music Russia Top 100** chart. The album Kino bez biletov ("Cinema Without Tickets") followed later that year.

Incidents

On June 29, 2023, Lovv66's concert in Novosibirsk was canceled after police raided the venue. The Ministry of Internal Affairs claimed the cancellation was due to violations of safety regulations. Later, Lovv66 posted on social media that the concert was stopped "because of songs about love."

Discography

Studio albums

YearTitleDetails
20202200Released: December 11, 2020
  • Label: Melody Gang
  • Format: Digital download, streaming
2022Nedobrovolnoe uchastieReleased: February 18, 2022
  • Label: Melody Gang
  • Format: Digital download, streaming
2022ZvukReleased: September 2, 2022
  • Label: Melody Gang
  • Format: Digital download, streaming
2023Kino bez biletovReleased: July 28, 2023
  • Label: Melody Gang
  • Format: Digital download, streaming

Collaborative albums

YearTitleWithDetails
2021What HappenedMayotReleased: March 5, 2021
  • Label: Melody Gang
  • Format: Digital download, streaming

Selected singles

YearTitleFeaturingNotes
2019"Zolotye zuby"Non-album single
2020"TikTok"Mayot
2021"Benz"Seemee
2023"FENDI"Charted on Apple Music Russia

Guest appearances

YearSongArtistAlbum
2020"Dengi"Mayot feat. Lovv66Mladshiy brat
2021"Hungry Dog (Remix)"Seemee feat. Lovv66, Soda Luv, MayotNon-album

Chart performance

  • 2023: "FENDI" — Apple Music Russia Top 100 (peak: #47).

Videography

Music videos

YearTitleNotes
2019"Zolotye zuby"Debut video
2020"TikTok"Collaboration with Mayot
2021"Benz"Featuring Seemee
2023"FENDI"Viral success