Visual Targeting

Visual Targeting Corporation is a global Visual Marketing Research and Design consultancy. This worldwide team of acclaimed psychologists, statisticians, mathematicians, designers and researchers, is the discoverer of the notable Psychological and Sociological breakthrough called "Visual Targeting," which has shown that "Individuals’ exposure to media matching their unconscious ‘visual desires’ triggers something akin to love at first sight and stirs a ‘buying instinct’ within them."
The research group’s philosophy is based around the Psychological phenomenon that individual responses to visual stimuli can be measured, charted and predicted using scientific methodology.
Methodology
According to Visual Targeting’s philosophy, any person’s response to visual signs or cues can be calculated using scientific criteria. The company claims that its research allows it to identify unconscious visual desires which influence individual reactions, thus making it able to drastically improve the performance of visual advertisements and branding.
In June 2009, the inventor of the methodology published "Attraction: How Visual Targeting Steers Our Choices," a book detailing the Science and Psychology behind Visual Targeting.
As of April 17, 2010, Visual Targeting has so far served populations in more than 160 countries.<ref name="forbes" />

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