Vex King

Vex King (born on 13 April 1987 in Northamptonshire, England) is known as one of the most aspiring yet creative entrepreneurs in the industry. A jack of many trades and all-round individual, Vex King's oeuvre from music to fashion, styling to motivational writing, is an epidemic in any industry in which he propagates his talents. Vex has managed to fuse his natural business acumen with his creative knack for the arts by accommodating his philosophical mindset and faith in the consumption of a positive mental attitude (PMA) for success. Owner and founder of the Bon Vita lifestyle brand, Vex seeks to use the faculty of fashion to engage people into achieving the life they desire, also known as The good life(TGL). The “feel-good” culture Vex conspires to portray has been the foundation of his résumé.
History
Most would describe Vex as an optimistic visionary who’s creatively inclined and spirituality enlightened by an intuitive source of wisdom and understanding.
The wonderkid initially expressed his creative flair by becoming one of the most prominent British music producers at the age of only 15. It is within music (under his pseudo name Vex Music) where he would make his name. With affiliation to label giants such as Universal Records, Vex was quickly approached with publishing deals for his production and songwriting ability. During his teenage years, Vex created and found a short-lived label called Phiyahless Souljah Entertainment (fearless soldier); a label that defines self-representation, an eradication of fear and believing in yourself.
As an A-grade scholar, Vex also attended university where he completed a degree in business information systems. Ambitious from a young age and a keen academic, Vex has become inspired through the works of many motivational speakers, authors, spiritualists, poets and philosophers. Through this, he seeks to convey those conceptions and theories into his work and to other people as well.
Music
In 2005, he was signed up to an independent label called 'Platinum Vybes Entertainment' which is run by ex-C.R.E.A.M Cartel member Trixta. He has received increased air play on various radio stations such as BBC 1Xtra DAB Digital Radio and was entered into the October 2005 Issue of RWD Magazine as Producer of the Month.
In 2006, Vex decided to work independently, however maintained a working relationship with ex team members. He began learning the art of song writing and wrote his first hit single called 'Find A Way' sung by Caleb, which he also produced. The song found its way into the top music forums, YouTube and other downloading sites.
In 2008, his unofficial "Maybe Remix" for Jay Sean has had several videos made, many featured on YouTube, some which exceeded 100,000 views, along with over 250,000 on streaming sites such as 'Imeem'. Vex's musical abilities gave him the chance to create a track called 'Dead End' for the new Usher album which unfortunately went unused due to last minute changes.
In 2009, Vex produced several tracks including a track by Craiigg featuring Whodini called Signz (which featured on television) and a track by Tinie Tempah ft. Wretch 32 & G-Frsh called Big Money. Big Money received a large amount of feedback and is a popular track on Tinie’s mixtape “Sexy Beast Vol. 1”. He is well known for his collaboration with Robert (of Day26 for the track Sexual Tension, which Vex wrote and produced. 2009 proved to be a popular year for Vex, especially when he received the opportunity to produce a track called "Goodmorning" which eventually featured on album entitled Concrete Jungle later that year. The track also had guest vocals from rapper Wretch 32 and singer Kay Young.
Vex has worked with a number of top UK acts such as; Trixta, L-Marie, Crazy Titch, Dean Anthoni aka Whodini, Jo'Leon, D-Fam, Swiss (So Solid Crew), C.R.E.A.M Cartel, Estee, Darkboi, Tex, P Money, Sikman, Master Shortie, MC Skibadee, Craig, Alizay.co.uk, MC Doctor, (DJ) Ironik, Scorcher, Malika Faye, V Double O, Envy, ADP, Hydrolik, Tinie Tempah, Wretch 32, Zee Kay and Jayme Ephraim. Many of these acts are well known in the UK Grime industry.
In addition to this, US acts include Fatman Scoop, Kelly Rowland, Sam Scarfo, Kurupt, 40 Glocc, Prodigy (of Mobb Deep), ATL, Caleb, Ya Boy, Yukmouth, Mr Capone-E, Danity Kane, Papoose, Ne-Yo, Danjahandz, Rick Ross, Bobby Valentino and Twista.
Features
Vex has been featured in many publications worldwide including the March 2009 issue of the Eastern Eye Newspaper (a British weekly newspaper of the Ethnic Media Group, published each Friday and provides a mix of UK and Asian news, sports and a large section on music, Bollywood and fashion) as the 'Unsigned act of the week'.
An interview simply translates to “Good Life” which is not only a way of living but something which the individual seeks throughout their life time; a comfortable life filled with happiness and joy. With the creators’ love for different languages, the expression is formed of the French word for “Good” (Bon) and the Latin & Italian word for “Life” (Vita).

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