The Institute for the Development of Enhanced Perceptual Awareness, also known as the Institute, is a film and television production/distribution studio founded by Scott Gardenhour and Michael Bay. It was founded in 2001. Former producers and directors *Michael Bay *Scott Gardenhour *Prakash Varma *Oliver Castro *Marco Gentile *Rupert Smith *Tim Story *Ben Briand Films produced *The Gentleman Shaver (2011) *The Reformed Troglodyte (2011) Clients The Institute has produced commercial works for clients including Burger King, Budweiser, Mercedes Benz, Victoria's Secret, Audi, Hallmark, Coke, GM, Coors, Goodby, Silverstein & Partners, Weiden & Kennedy, TBWA/ Chiat/Day, and BBDO.
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